Sephora has launched a 20% off promotion on face moisturizers, running through June 30, according to a coupon guide published by WIRED. The discount is available using promo code GETASAP and applies to top brands including Tatcha, Laniege, and Kiehl’s. The offer is part of a broader set of seasonal deals aimed at beauty shoppers.
Current Promo Codes and Offers
Beyond the moisturizer discount, Sephora is running several other promotions. Shoppers can receive free hair-care products in travel size when spending $30 or more with code HAIRMVP. A free Laneige skincare set is available for purchases of $45 or more using code LOVEMYSKIN. For in-app purchases of $100 or more, customers can get a free sample bag with code ROUGEBAG. These offers are listed on Sephora's dedicated beauty offers page, which includes additional discounts.
Sephora Rewards Program
The retailer’s Beauty Insider loyalty program is free to join and offers points on nearly every purchase, free shipping, and a free birthday gift each year. According to WIRED, past birthday gifts included a sought-after Dior perfume set. Members also get access to exclusive sales such as the Sephora Savings Event in November. While not all promo codes require membership, some member-exclusive coupons are available only to enrolled shoppers.
Popular Products and Brands
Sephora carries a wide range of beauty products, including makeup, skincare, haircare, and beauty tech devices. The WIRED article highlights brands such as Drunk Elephant, Tatcha, Fenty Beauty, and Rhode. Rhode products are described as 'certified clean,' free from parabens, sulfates, phthalates, and mineral oils. Beauty tech items include PMD Clean Pro facial cleansing brushes, LED Light Therapy Devices, NuFace Trinity microcurrent devices, BeautyBio Cryo Skin Ice Rollers, and dermaplaners.
Gift Cards and Consumer Trends
Sephora gift cards are popular, with the article noting that recipients often spend at least $100 per visit. The retailer also offers gift sets suitable for holidays or self-treatment. Sunscreens are a key category, with options ranging from weightless Korean formulas to makeup-friendly varieties.
Implications for Trade Professionals
While the promotions are domestic retail-focused, the scale of Sephora's discount events can influence demand for imported beauty products. Brands like Tatcha (US-based but sourcing globally) and Laneige (South Korean) may see volume shifts tied to these campaigns. Importers and customs brokers should monitor promotional cycles to anticipate shipment timing for high-demand items during offer periods.
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