Software #instagram#algorithm
Instagram expands algorithm personalization, but not for accounts you follow
Instagram has expanded its algorithm personalization feature to the main feed, allowing users to control which topics they see more or less of. However, the feature does not support requests to see more posts from accounts the user follows, a limitation that frustrates creators and businesses. Instagram chief Adam Mosseri explained that the change is powered by large language models and aims to give users more agency, but acknowledged that the decline of the 'following' feed was a consequence of shifting user behavior.
Jun 15, 2026 1 source