Topic
founders
Technology Trust Is the New Currency: How Couple Founders Mohammad Imran Shaikh and Saarah Fatima Are Redefining Business Communication Through TrustSignal
As digital fraud and phishing rise, TrustSignal offers a trust-first communication platform. Founded by couple Mohammad Imran Shaikh and Saarah Fatima, it focuses on verified, secure interactions. The platform moves beyond traditional CPaaS by prioritizing trust, transparency, and technology.
Business Trust, product quality—not virality—drive enduring consumer brands, say founders at ETRetail Summit 2026
Founders from AS-IT-IS Nutrition, Sid's Farm, Yogabars, and Drink Prime at the ETRetail Summit 2026 emphasized that while social media is effective for discovery, long-term brand success hinges on trust, product quality, and customer satisfaction rather than viral tactics. They cautioned against over-reliance on founder branding and influencer marketing without solid product fundamentals.
Quick Commerce Founders Shift from Speed to Survival, Reshaping Last-Mile Logistics Priorities
Speaking at ETRetail's E-commerce & Digital Natives Summit 2026, founders of quick commerce companies including FirstClub, Swish, and Slikk argued that the industry has entered a tougher phase focused on execution and profitability rather than just delivery speed. This strategic shift has direct implications for last-mile logistics operators, as the emphasis moves from volume to sustainable unit economics.
E-Commerce & Marketplaces AI reshapes D2C growth engines but human judgment still defines brand outcomes, say founders at ETRetail Summit
At the ETRetail E-Commerce and Digital Natives Summit 2026, leaders from Zivame, Urban Ladder, Yoga Bars, DrinkPrime, and Trustsignal discussed how AI is transforming performance marketing, retention analytics, and content speed, but emphasized that critical decisions around brand trust, positioning, and customer experience still require human oversight. Panelists highlighted AI's role in reducing customer acquisition costs and accelerating content production, while noting its limitations in emotional nuance, strategic decision-making, and new customer acquisition.
Business Why scaling after Rs 500 crore shifts from strategy to execution, founders say at ETRetail Summit 2026
At the ETRetail Summit 2026, founders from Lahori Zeera, Sangeetha Mobiles, CaratLane, Libas, and Anand Sweets unanimously agreed that once a business crosses the Rs 500 crore revenue mark, growth becomes an execution problem rather than a strategy problem. Key challenges include supply chain discipline, inventory control, people systems, and operational consistency. The panel highlighted that scaling requires systematic problem-solving, technology backbone, and capital discipline.
Technology Founders from Goldman and Meta build voice AI for Africa and Middle East markets
AethexAI, a startup founded by former Goldman Sachs and Meta employees, has raised $3 million in pre-seed funding to build voice AI for customer service in Africa and the Middle East. The company uses its own small models (Kora series) to handle local dialects of English, French, and Arabic, addressing latency and accuracy issues plaguing larger models in these regions. It currently processes over 17,000 calls per day.