Capital Markets #sebi#mutual funds
Sebi Proposes Common Ad Code, Allows Celebrity Brand Endorsements for Mutual Funds
India's markets regulator Sebi has proposed a common advertisement code for all regulated entities, allowing individual mutual funds to use celebrity endorsements at the brand level. The new framework also shifts from pre-approval to post-reporting and introduces a unified technology-enabled platform for compliance.
Jun 24, 2026 1 source