iGEN
Visit IGEN World Explore IGEN Expo
EXPLORE UPGRADE PLANS
BREAKING
CPKC sets second-quarter revenue record as operating income rises 10% Your Freight Funnel Is Leaking Margin: What Your Reports Won't Show Transponders Off: Saudi Crude Tankers for India Exit Red Sea 'Dark' to Avoid Houthi Blockade Nvidia’s Open Source Alliance Snubs OpenAI and Anthropic, Deepening AI Rift For the First Time, Zoox Can Charge People for Rides in Its Steering-Wheel-Free Robotaxis Chrome's AI-Driven Bug Hunt Spurs Twice-a-Week Security Patches, Google Reports Domestic Sugar Prices to Remain Firm in Short-Term, Says Triveni Engineering Saia’s Softer Q3 Margin Guidance Triggers 12% Share Drop Despite Record Q2 Results Buffalo meat and non-basmati rice lead 14% surge in India's Q1 agri exports Mahindra & Mahindra Records 34% Profit Jump Despite Commodity Cost Headwinds CPKC sets second-quarter revenue record as operating income rises 10% Your Freight Funnel Is Leaking Margin: What Your Reports Won't Show Transponders Off: Saudi Crude Tankers for India Exit Red Sea 'Dark' to Avoid Houthi Blockade Nvidia’s Open Source Alliance Snubs OpenAI and Anthropic, Deepening AI Rift For the First Time, Zoox Can Charge People for Rides in Its Steering-Wheel-Free Robotaxis Chrome's AI-Driven Bug Hunt Spurs Twice-a-Week Security Patches, Google Reports Domestic Sugar Prices to Remain Firm in Short-Term, Says Triveni Engineering Saia’s Softer Q3 Margin Guidance Triggers 12% Share Drop Despite Record Q2 Results Buffalo meat and non-basmati rice lead 14% surge in India's Q1 agri exports Mahindra & Mahindra Records 34% Profit Jump Despite Commodity Cost Headwinds
Home ›› Commodities ›› Commodities Agri ›› Cod Prices Surge Amid Supply Challenges and Consumer Loyalty

Cod Prices Surge Amid Supply Challenges and Consumer Loyalty

Cod prices have surged to unprecedented levels due to fishing quotas and geopolitical tensions, forcing UK fish and chip shops to diversify their offerings. Despite the price hike, consumer loyalty to cod remains strong.

iG
iGEN Editorial
June 7, 2026
Cod Prices Surge Amid Supply Challenges and Consumer Loyalty

Cod prices have reached new heights, with the cost of a case of cod now at £298 for 18kg, representing a significant increase from the previous year. This surge is primarily driven by stringent fishing quotas in the Atlantic and ongoing geopolitical conflicts affecting supply chains.

Supply Constraints

The Atlantic fishing quotas have been tightened, reducing the available supply of cod. This, coupled with global conflicts, has disrupted traditional supply routes, further exacerbating the scarcity. As a result, fish and chip shops across the UK are facing unprecedented cost pressures.

Demand Dynamics

Despite the price increase, consumer demand for cod remains robust. George Morey, owner of Knight's Fish & Chips in Glastonbury, Somerset, notes that customers are willing to pay a premium for cod, viewing it as a "premium product". This loyalty persists even as shops introduce alternative species like hake and pollock.

"They're religious - fanatical - about it, and willing to pay a premium because that is what cod is, a premium product. It's the white gold," said Morey.

Industry Impact

The rising costs have led to the closure of several smaller fish and chip shops, unable to absorb the increased expenses. Andrew Crook, president of the National Federation of Fish Friers, highlights the challenges faced by these businesses in maintaining profitability amidst rising costs and regulatory pressures.

Fish Species Price per Portion
Cod £8.20
Hake £6.50

Outlook

Looking ahead, the industry is bracing for continued volatility in cod prices. The upcoming FAO fisheries report and potential adjustments to fishing quotas will be critical in shaping future supply dynamics. Traders and procurement teams should monitor these developments closely to navigate the challenging market conditions.

Keep Reading

Recommended Stories

Natural Rubber Prices Steady Amid 3.4% Production Growth Commodities

Natural Rubber Prices Steady Amid 3.4% Production Growth

India's natural rubber production increased by 3.4% in FY26, reaching 9.05 lakh tonnes. Favorable weather and government incentives supported this growth, while domestic prices showed stability.

June 1, 2026
Burgers cost more this summer but farmers say they're not cashing in on rising prices Commodities

Burgers cost more this summer but farmers say they're not cashing in on rising prices

UK consumers face higher burger and bread prices this summer, a trend dubbed 'burgerflation,' but farmers and bakers report declining farmgate prices. CPI data shows beef up 9% YoY in May while farmers received 8% less in April; wheat prices fell 0.3% YoY. Lincolnshire cattle farmer Heather Oldfield and York baker Phil Clayton say they are not profiting.

July 30, 2026
Andhra CM Naidu orders tobacco companies to resume buying as surplus piles up Commodities

Andhra CM Naidu orders tobacco companies to resume buying as surplus piles up

Andhra Pradesh Chief Minister N Chandrababu Naidu has directed tobacco companies to immediately resume purchases from farmers facing a massive surplus. With production at 142 million kg against indents of 95.5 million kg, the Chief Minister warned that prices must not fall below the state's Minimum Support Price (MSP) of ₹200 per kg and criticised slow procurement by major manufacturers ITC Ltd, Godfrey Phillips India Ltd, and VST Industries.

July 9, 2026
Garware Technical Fibres rides wave of non-salmon aquaculture expansion globally Commodities

Garware Technical Fibres rides wave of non-salmon aquaculture expansion globally

Garware Technical Fibres Ltd is capitalizing on the rapid expansion of non-salmon aquaculture driven by government investments in Africa, the Middle East and Latin America. CEO Shujaul Rehman notes that while salmon remains the largest segment, non-salmon species represent the next growth phase. The company reported FY26 net profit of ₹211.27 crore on revenue of ₹1,418.98 crore, with international markets contributing 60% of revenue.

July 8, 2026