Topic
edns 2026
Quick Commerce Founders Shift from Speed to Survival, Reshaping Last-Mile Logistics Priorities
Speaking at ETRetail's E-commerce & Digital Natives Summit 2026, founders of quick commerce companies including FirstClub, Swish, and Slikk argued that the industry has entered a tougher phase focused on execution and profitability rather than just delivery speed. This strategic shift has direct implications for last-mile logistics operators, as the emphasis moves from volume to sustainable unit economics.
Business EDNS 2026: Brand longevity requires culture, capital and consumer obsession, founders say
At the EDNS 2026 conference, founders Anjana Reddy (Wrogn) and Amar Nagaram (Virgio) argued that lasting brands are built on a balance of cultural clarity, execution capital and deep consumer understanding, rather than marketing spikes or early traction. The discussion, moderated by Charu Lamba of ETRetail, covered brand philosophy, early-stage mistakes, consumer behaviour shifts, and challenges in scalable D2C fashion brands.
E-Commerce & Marketplaces From AI to Bharat and Profits: Day 1 of EDNS 2026 Signals a New Era for Indian E-Commerce
Day 1 of the ET E-commerce & Digital Natives Summit (EDNS) 2026 brought together industry leaders to discuss trust, operational excellence, AI-led commerce, and the rise of Bharat. Key takeaways include the importance of compounded trust, scaling beyond Rs 500 crore, and the shift towards non-metro markets for growth.